Sara Tea Pty Limited (STPL) is a 100 percent privately owned business. Incorporated in 1972,… 1 answer below »

Sara Tea Pty Limited (STPL) is a 100 percent privately owned business. Incorporated in 1972, the company manufactures and distributes four core products to Australian supermarkets, bakeries, cake shops, restaurants, and delicatessens. The company’s products include decorated maca-sponges (desert style cake that is a combination of a macaroon and a sponge), cheesecakes, celebration cakes, and assorted pastry products. The company’s mission is to ‘bring joy to all our consumers’.
The business supplies maca-sponges in three sizes. The large maca-sponge weighs 1.5kg in and serves up to 24 people. The medium maca-sponge serves 10-12 people and weighs 800 grams. The smallest, and the most popular, maca-sponge weighs 300 grams and serves 5-6 people. Maca-sponges can be purchased as simple base cakes or as decorated products. Sales of the undecorated maca-sponge cake account for approximately 95 percent of all sales.